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 The
Cosmograph Dayona now beats to the rhythm of a Rolex Movement.
Rolex devotees had been eagerly awaiting it. It was presented
at the opening of the recent World Watch, Clock and Jewellery
Show, Basel 2000. The new Cosmograph Daytona, equipped with the
self-winding Rolex movement, it will doubtless remain one of the
most striking events in watchmaking this springtime.
We first need
to situate the arrival of this new time-keeper within the historical
context which made its predecessor an emblematic show piece of
contemporary watchmaking.
For the past
forty years, the success of the Rolex Cosmograph has continued
unabated given a three-year delivery period on steel models. The
myth linked to the Cosmograph owes much to terminology. The reference
to descriptive astronomy (cosmography) – the very essence of time
measurement – is enough to grasp the ambition encapsulated within
this prestigious model.
From 1961
to the present day, expectations have not fundamentally altered,
and Rolex recently spoke of this model in terms of precision and
functional efficiency as a ”precision instrument used for various
calculations and tests”, also indicating that ”The Rolex Cosmograph
may be especially used for two types of calculation: timing performances
and the calculation of hourly speeds, such as during a running
race or a motor-race for example”.
The Cosmograph
is a chronometer-certified chronograph carrying the seal of the
Sw iss
Official Chronometer Testing Institute. To grasp the full scope
of the Cosmograph, it is also essential to realise that it is
the work of a company which has itself attained mythical status.
If there were only one name that simply had to be cited in the
watchmaking world, there is no doubt that Rolex would carry the
day over the other legends that have made their mark on horological
history.
One need only
mention the brand among its manufacturing competitors to hear
reaffirmation of the respect in which they hold this ”monument”.
Rolex unquestionably holds a place all its own, in a sphere apparently
unaffected by the various currents affecting watchmaking as a
whole.
Technical
Highlights
The Cosmograph
Daytona by Rolex had thus far been fitted with the Zenith El Primero
movement, which itself has an excellent reputation. But the Geneva
based company, famed for its discretion and restraint, is currently
making it a point of honour to become less and less dependent
on other firms. The bottom line is a determination to achieve
ever greater mastery of its production. This being said, the design
and productio n
of a reliable chronograph movement is no easy task and demands
tremendous investments in terms of both time and money.
Few have dared
to tackle this feat. In fact, the project of creating this new
”in-house” chronograph movement first took shape in 1993. The
idea governing the development of the calibre was extremely straightforward:
to build a movement that was easy to maintain, particularly with
a view to facilitating the work of people in charge of after-sales
service around the world, and thereby to enhance customer service.
However, concepts that are easy to explain are not necessarily
easy to put into practice, as the engineers in charge of the project
were to phrase it: ”it is always easy to make things complicated,
but far harder to make a simple movement”.
Such was the
route that Rolex took, with a guiding principle of sweeping away
what already existed and attempting to start afresh from nothing,
or virtually so. The construction of this chronograph movement
4130 is built on a new architectural approach and involves less
parts than a normal chronograph. This implied the registering
of numerous patents for the conception of the object, which meets
the demanding Rolex standards of ruggedness and high-performance.
All movements
are subjected to the rigorous battery of tests performed by the
Swiss Official Chronometer Testing Institute (COSC) and are certified
as such. Fitted with a Rolex oscillator, this self-winding movement
boasts a power- reserve of around 72 hours – allowing
one to leave the watch unworn during the weekend – for a frequency
of 28,800 vibrations per hour. This chronograph movement 4130
underwent a large variety of test procedures over a long period
of time before being publicly presented and launched on the market.
Moreover, in the words of Pascal O’Neill, the director in charge
of communication: ”at Rolex, tests are not done on prototypes,
but on series in actual industrial production con- ditions. This
means that development can take a considerable amount of time,
but that when it is comple- ted, we are entirely sure of the product
and its qualities, particularly in terms of reliability.”
The first
new generation Cosmograph Daytona watches available at points
of sale over the coming weeks. The first to appear will be the
gold versions, including four ladies models with straps in yellow,
pink, green
or blue
leather and matching dials in yellow and pink mother of
pearl, green chrysoprase or turquoise. These new Cosmograph models
will be easily recognisable thanks to the positioning of the 12-hour
and 30–;minute counters slightly below the 9 o’clock–3 o’clock
horizontal line.
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